Blog Articles

5 core reasons to use our WhatsApp tool for your next research project In a world where people are increasingly addicted to staring at their smartphones – and I’ll admit to being one of them – the research industry needs to follow their gaze. Whycatcher has become the first online platform to be approved to develop automated [...]

By |March 2nd, 2020|Categories: Uncategorized|0 Comments

UX testing in the lab is great, but will only get you so far Don’t get me wrong. Lab-based UX testing is and should remain a core component of any customer-focussed business’s arsenal, but like any research methodology, there are times when its limitations mean that other approaches are also needed. Lab-based UX testing is brilliant for getting [...]

By |June 28th, 2019|Categories: Uncategorized|0 Comments